Shop in your local currency and language

You are currently in United States US / USD $ store

  • Australia / AUD $
  • Canada / CAD $
  • China / CNY ¥
  • France / EUR €
  • Germany / EUR €
  • Hong Kong / HKD $
  • Ireland / EUR €
  • Italy / EUR €
  • Japan / YEN ¥
  • Kuwait / USD $
  • Macao / HKD $
  • Netherlands / EUR €
  • Qatar / USD $
  • Saudi Arabia / USD $
  • Singapore / SGD $
  • South Korea / KRW ₩
  • Spain / EUR €
  • Taiwan / TWD $
  • United Arab Emirates / USD $
  • United Kingdom / GBP £
  • United States / USD $
  • Not yours? Read more
  • Simplified Chinese
  • English
  • English
  • Simplified Chinese
  • English
  • English
  • English
  • Simplified Chinese
  • English
  • English
  • English
  • English
  • English
  • Simplified Chinese
  • English
  • English
  • English
  • English
  • Simplified Chinese
  • English
  • English
  • English
  • Simplified Chinese
  • English
  • English
  • Simplified Chinese
  • English
  • English
  • Simplified Chinese

Did you know that we deliver to 130 countries or regions and offer a range of delivery options to suit you wherever you are in the world? Find out more

Sign up once to our Selfridges+ service and you can enjoy unlimited deliveries wherever you are in the world. FIND OUT MORE

International delivery

With almost everything on selfridges.com available for International Delivery, you can send your order to 130 countries or regions around the world, including North America, Australia, the Middle East and China.

Although we only offer 20 currencies to browse in online, you can still deliver to all of the following countries or regions:

  • Algeria
  • Andorra
  • Antigua and Barbuda
  • Aruba
  • Australia
  • Austria
  • Azerbaijan
  • Bahrain
  • Bangladesh
  • Barbados
  • Belarus
  • Belgium
  • Belize
  • Bermuda
  • Bolivia
  • Botswana
  • Brunei
  • Bulgaria
  • Cambodia
  • Canada
  • Cayman Islands
  • Chile
  • China
  • Colombia
  • Costa Rica
  • Croatia
  • Cyprus
  • Czech Republic
  • Denmark
  • Dominica
  • Dominican Republic
  • Ecuador
  • Egypt
  • El Salvador
  • Estonia
  • Finland
  • France
  • French Guiana
  • Germany
  • Gibraltar
  • Greece
  • Grenada
  • Guadeloupe
  • Guatemala
  • Guernsey
  • Guyana
  • Honduras
  • Hong Kong
  • Hungary
  • Iceland
  • India
  • Indonesia
  • Ireland
  • Israel
  • Italy
  • Jamaica
  • Japan
  • Jersey
  • Jordan
  • Kazakhstan
  • Kenya
  • Kuwait
  • Laos
  • Latvia
  • Lebanon
  • Lesotho
  • Liechtenstein
  • Lithuania
  • Luxembourg
  • Macau
  • Malaysia
  • Maldives
  • Malta
  • Martinique
  • Mayotte
  • Mexico
  • Monaco
  • Montserrat
  • Morocco
  • Myanmar
  • Namibia
  • Netherlands
  • New Zealand
  • Nicaragua
  • Nigeria
  • Norway
  • Oman
  • Pakistan
  • Panama
  • Paraguay
  • Peru
  • Philippines
  • Poland
  • Portugal
  • Puerto Rico
  • Qatar
  • Reunion
  • Romania
  • Rwanda
  • Saint Kitts and Nevis
  • Saint Lucia
  • Saint Martin (French part)
  • San Marino
  • Saudi Arabia
  • Serbia
  • Singapore
  • Slovakia
  • Slovenia
  • South Africa
  • South Korea
  • Spain
  • Sri Lanka
  • Suriname
  • Swaziland
  • Sweden
  • Switzerland
  • Taiwan
  • Tanzania
  • Thailand
  • Trinidad and Tobago
  • Turkey
  • Uganda
  • Ukraine
  • United Arab Emirates
  • United Kingdom
  • United States
  • Uruguay
  • Venezuela
  • Vietnam
placeholder

Our restaurants and cinema reopen May 17 – Book now

VIRTUE Volumising Primer 150ml

 $40.00

*Taxes and duties calculated in the shopping bag

01 02 03 04 05

Virtue Volumising Primer
Application: spray on damp or dry hair, section by section targeting the roots through mid-shaft. Use heat and style as usual for maximum volume and memory
150ml

UK & Europe

$15.00
  • Unlimited UK timed, nominated and standard delivery
  • Next day UK delivery (if ordered by 6pm UK time)
  • Unlimited EU standard delivery
  • Complimentary returns
  • No miminum purchase value

GLOBAL

$55.00
  • Unlimited UK timed, nominated day and standard delivery on orders over $55.00
  • Unlimited worldwide deliveries on orders over $55.00

Product Code: 35001492

Ref: R00083706

Virtue isn’t just a beauty brand, it’s a biotech expert. Each of its products is formulated with patented Alpha Keratin 60ku® - a transformative protein that binds to damaged hair and repairs it. No exception, the Volumising Primer doesn’t just prep hair for creating voluminous styles, it mends fine hair and protects each strand against future heat damage.

More from


Powered by Translations.com GlobalLink OneLink SoftwarePowered By OneLink